Independent · Fee-for-service · Est. 2013

Financial advice
built around you—
not around products.

No commissions. No percentage fees. Just clear, expert guidance from Certified Financial Planner® professionals who put your goals first.

Book a consultation Explore our services
XI · EEFP Yarraville · VIC

A new way of doing business — clarity over complexity, advice over agendas.

— The Eleven Edge Promise

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01 What we do

Quality, expert advice
tailored to where you are.

i.

Individuals & families

It's never too early to start working towards financial freedom.

  • Debt management
  • Creating & managing savings
  • Income, life & health insurance
  • Marriage, children & home strategies
  • Long-term investment planning
Book an appointment →
ii.

Businesses

You're busy. Let our experts simplify your life with a strategy that delivers.

  • Tax management
  • Debt elimination
  • Asset & business protection
  • Wealth accumulation
  • Succession & transition planning
Book an appointment →
iii.

Retirees

Sustain your financial wellbeing — and focus on what matters most.

  • Retirement planning
  • Estate planning
  • Asset preservation
  • Government benefits & aged care
  • SMSF management
Book an appointment →
02 The Eleven Edge difference

A new way of doing business
— without the conflicts.

01

Flat fee, full stop.

We charge a flat fee-for-service — never a percentage of your wealth. The bigger your portfolio gets, the price doesn't quietly grow with it.

02

Zero commissions.

Across super, investment and insurance — we don't take commissions. The advice you receive is the advice that's right for you, not what pays us.

03

Strategy over products.

We start with your goals and values, then design the strategy. Products come later, if at all — and only if they genuinely serve the plan.

04

Plain-English clarity.

Financial planning shouldn't feel like a foreign language. We explain things in detail, answer the questions you didn't know to ask, and put you in control.

03 Our process

Three steps, one
long-term partnership.

i
Step One

Let's talk.

"Why are you here today?" We start with a conversation — listening to your goals, your concerns, and your values. No agenda, no obligation.

ii
Step Two

Advice & implementation.

"Take action today." We design a strategy tailored specifically to your needs — clear, actionable, and built to give you confidence in every decision.

iii
Step Three

Ongoing partnership.

"The work doesn't stop here." We stay with you — annual reviews, life-stage updates, and a phone you can pick up when something changes.

04 In their words

From the people we've
helped along the way.

"
This is what financial planners should do! I have never had this kind of experience in the past with financial planners — Danny offers the kind of service I have been looking for. Professional, personal, and refreshingly clear.
D. OakleyDirector, Williamstown VIC
"
How refreshing it was, after years of struggling to understand our options, that we discovered Danny and the Eleven Edge team. He managed our account just as he would a large corporation — we are grateful for his advice and most pleasant manner.
A. & S. McMillanRetirees, Southport QLD
"
We were totally confused and frustrated with our SMSF. Danny explained everything in detail and provided solutions which suited our needs. His professionalism and care put our minds at ease.
S. & A. PaceBusiness Owners, Hoppers Crossing VIC
"
Danny showed us how to budget more effectively to pay off our mortgage faster — saving us over $100,000. I can't recommend Eleven Edge highly enough.
S. & A. NortonProfessionals, Yarraville VIC
"
Eleven Edge provides a platinum-standard financial planning service. Their knowledge base and expertise is exceptional, and customer service is always provided promptly.
V. FinneganProfessional, Cheltenham VIC
05 About

Meet Danny Xi,
founder of Eleven Edge.

Eleven Edge XI mark
Danny Xi B.Bus (Fin Plan)
Certified Financial Planner® professional

After 13 years in the financial planning profession, Danny stepped away from the corporate world to build a leading-edge practice — one where the advice simply made sense.

Eleven Edge Financial Planning was established in March 2013 with one core idea: that genuine financial advice should focus on the client's welfare, irrespective of net worth. The advice we provide is strategy-driven, easy to understand, and gives our clients the confidence to make smarter decisions about their money.

Danny holds a Bachelor of Business (majoring in Financial Planning) from RMIT and has achieved CFP® status — the highest professional designation awarded by the Financial Planning Association of Australia.

Designation
CFP® — Certified Financial Planner
Education
B.Bus (Fin Plan), RMIT
Experience
23+ years in financial planning
Practice founded
March 2013
06 Get in touch

Ready for advice that
actually feels like yours?

Book a no-obligation initial conversation. We'll listen first, and tell you whether (and how) we can help.

Book a consultation
Visit
1 / 260 Whitehall Street
Yarraville VIC 3013

18 / 26 Radnor Drive
Deer Park VIC 3023
Call
03 9044 1953
Email
info@eefp.com.au